Our Brands
The Jolly Miller:
CUSTOMER & OFFER: Local families and workers in suburban community hubs. All-day fast-casual menu, breakfast to dinner; delivery platforms 15–25% of sales.
WHERE NOW: 14 company-owned restaurants in Victoria; 32 targeted by FY29.
ROLE IN GROUP: Anchor of the group and its fulfilment grid
Fast Casual Dining
CUSTOMER & OFFER: Value-conscious households and small businesses buying in bulk. Carton and bulk formats; 100% prepaid.
WHERE NOW: Victoria, via click & collect at every restaurant, until the model is proven at scale.
ROLE IN GROUP: Volume, traffic and buying power for the group
Bulk Eats:
Value bulk-buy
iPantry:
Premium pantry & gifting
CUSTOMER & OFFER: Australians abroad seeking Australian brands, plus local click & collect customers. Curated premium pantry and gifting; no perishables; 100% prepaid.
WHERE NOW: Local click & collect now; export markets on existing 3PL rails.
ROLE IN GROUP: Premium margin and international reach
Choced:
Premium chocolate FMCG
CUSTOMER & OFFER: International audience plus local customers. Small-batch premium chocolate made in Melbourne, an owned FMCG brand, not a reseller.
WHERE NOW: Online and click & collect today; further channels only when separately funded.
ROLE IN GROUP: Brand and product IP the group owns outright